How To Get Cheap Bathing Suits In US

Finding stylish and affordable bathing suits in the United States is easier than you might think. By leveraging seasonal sales, discount retailers, and online platforms, you can save significantly on your swimwear purchases.


Understanding the Swimwear Market
The swimwear market in the United States is vast, with numerous brands and retailers offering a wide range of options. In 2023, the swimwear market was valued at approximately $4.4 billion and is expected to grow annually. This competitive landscape benefits consumers, as retailers frequently offer promotions to stand out.

Seasonal Sales and Discounts

  1. Off-Season Shopping: One of the best strategies to save on bathing suits is to shop off-season. Retailers typically clear out their inventory at the end of the summer to make room for fall and winter merchandise. For instance, major retailers like Macy’s and Nordstrom often offer discounts of up to 70% in September and October.
  2. Holiday Sales: Take advantage of holiday sales such as Memorial Day, Fourth of July, and Labor Day. These holidays often feature significant discounts on swimwear. For example, in 2023, Amazon’s Prime Day saw swimwear discounts averaging 40%, with some deals reaching up to 60%.

Discount Retailers and Outlets

  1. TJ Maxx and Marshalls: These stores are known for offering designer brands at discounted prices. You can find bathing suits from brands like Calvin Klein and Ralph Lauren at prices ranging from $15 to $30, compared to their original prices of $50 to $100.
  2. Outlet Malls: Outlet malls like Tanger Outlets and Premium Outlets often feature swimwear from top brands at significantly reduced prices. A visit to an outlet mall can yield deals where you save 30-50% off the retail price.

Online Platforms and Flash Sales

  1. Amazon and eBay: These online giants offer a wide selection of swimwear at competitive prices. Amazon often has deals where you can find popular brands like Speedo and TYR for 20-40% off. eBay, on the other hand, provides opportunities to bid on or purchase new and gently used swimsuits at lower prices.
  2. Flash Sale Sites: Websites like Zulily and Gilt frequently offer flash sales on swimwear. These sales can provide discounts of up to 70%, though the selection is typically limited and items sell out quickly.

Subscription Services and Memberships

  1. Subscription Boxes: Services like Stitch Fix and Fabletics offer personalized swimwear selections at a discount. Stitch Fix charges a $20 styling fee, which is applied to your purchase, while Fabletics offers VIP membership pricing, often at 50% off the retail price.
  2. Retail Membership Programs: Stores like Target and Kohl’s offer membership programs that provide additional savings. For example, Target’s RedCard offers 5% off every purchase, while Kohl’s Rewards members earn points on every purchase that can be redeemed for discounts.

Price Comparison Tools and Apps

  1. Honey and Rakuten: These browser extensions automatically apply coupon codes at checkout and offer cashback on purchases. Honey users saved an average of $126 per year in 2023, while Rakuten offers up to 10% cashback on swimwear purchases from participating retailers.
  2. Google Shopping: Use Google Shopping to compare prices across different retailers. This tool helps you find the best deal by showing you the price differences for the same product across multiple sites.

Thrift Stores and Second-Hand Options

  1. Thrift Stores: Stores like Goodwill and Salvation Army often have a selection of swimwear at incredibly low prices. It’s possible to find suits for as little as $5 to $10.
  2. Online Second-Hand Retailers: Websites like Poshmark and ThredUp allow you to purchase gently used or new swimwear at a fraction of the retail price. For instance, a brand-new Victoria’s Secret bikini that retails for $50 could be found for $20 on these platforms.

DIY and Custom Options

  1. DIY Swimwear: For those with sewing skills, making your own swimwear can be a cost-effective option. Patterns and materials can be purchased for under $20, and you can create a custom piece tailored to your style and fit.
  2. Custom Swimwear Services: Some online retailers, like Etsy, offer custom swimwear options. These can be more affordable than designer brands while still providing a personalized fit and unique style.

Conclusion
Finding affordable bathing suits in the United States involves a mix of strategic shopping, utilizing discount retailers, taking advantage of online deals, and exploring second-hand options. By planning your purchases around sales, leveraging price comparison tools, and considering alternative buying options like subscription services and DIY projects, you can save significantly on swimwear without compromising on style or quality. Whether you’re looking for a high-end designer suit or a budget-friendly option, there are numerous ways to find the perfect bathing suit at a price that fits your budget.